Minor in Performing Arts Management & Entrepreneurship

The SMTD minor in Performing Arts Management and Entrepreneurship (PAME) invites exceptional students to add arts management and entrepreneurship training to their academic portfolio. Such training is intended to amplify the careers of students engaged with the performing arts through knowledge, skills, and hands-on experiences to increase and broaden the impact of their creative talents. Similarly, students in Business, Communications, Design, or other programs throughout the University can add an arts business dimension to their curriculum.

Understanding ideation, budgeting, fundraising, project management, marketing, production, social impact, corporate structures, and creative problem solving techniques can help advance all careers in the arts. Whether working independently or within a for-profit or social-profit institution, performing arts management and entrepreneurship training amplifies the symbiosis of artistry, business, and community that enriches the performing arts and culture as a whole.

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The  Minor in Performing Arts Management and Entrepreneurship (PAME)  requires a minimum of 15 credits with at least five courses from three categories.

Silent Advisor

Degree requirements and term-by-term layout for current students.

Applying and Advising

Students interested in the PAME minor should contact Professor Jay Pension. The PAME minor is open to all eligible U-M undergraduate students. Those interested in this minor must take at least one course from the list of gateway courses to become eligible for the minor. Once a gateway course is completed successfully, the student should contact the PAME advisor and apply for admission to the minor.


An overall GPA of 2.0 or above within the minor must be achieved; all courses used to fulfill minor requirements must be elected both for credit and for a grade; students may elect both an LSA music minor and the PAME minor; up to six credits earned outside of U-M or its sponsored programs may be used to fulfill requirements for the minor.


Production practica are not eligible courses for the minor; no more than two courses fulfilling a requirement in the PAME minor may simultaneously be counted to cover another degree requirement; AP credits may not be used to satisfy minor requirements.



Andrew Kuster

Executive Editor of MUSA, Lecturer
Entrepreneurship & Leadership

Jonathan Kuuskoski

Chair of Entrepreneurship & Leadership and Clinical Assistant Professor of Music