Marilou CarlinDirector of Communications and Editor Michigan Muse
- 123 Stearns
After being hired by the School of Music, Theatre & Dance as a development writer in 2011, Marilou Carlin was named the school’s first director of communications in 2013, overseeing all facets of public and media relations, marketing, and branding. She is the editor and lead writer of SMTD’s alumni magazine, Michigan Muse, and directs a staff of four in creating compelling written, visual, and multi-media content. Her team develops articles, videos, press releases, brochures, events, advertisements, and website and social media content to celebrate and share the accomplishments of students, faculty, staff, and alumni, as well as the programs and initiatives that distinguish SMTD from its peers.
Prior to joining U-M, Carlin worked for seven years at the Detroit Symphony Orchestra as assistant director of public relations, and then, as a freelancer, produced the 13-episode Detroit Public Television series Making Music with the DSO, which explored various aspects of orchestral music-making while introducing audiences to members of the orchestra and guest artists. She also produced a radio program for Detroit’s WRCJ-FM titled DSO Unmasked, featuring interviews with orchestra members and conductors as well as a wide array of internationally renowned guest artists such as violinist Hilary Hahn, composer John Corigliano, conductor Sir Neville Marriner, double bassist Edgar Meyer, and jazz and classical saxophonist Branford Marsalis, to name a few.
A journalism graduate of New York University and a native New Yorker, Carlin began her career in book publishing in Manhattan, first selling subsidiary rights for Van Nostrand Reinhold and then managing subsidiary and foreign rights, special sales, and publicity for Watson-Guptill Publications, which was then the book division of BPI, publishers of Billboard. After relocating to Michigan, she worked for several years as a publicist at Gale Publishing in their trade book division, known for its pop culture reference books including the popular VideoHound and MusicHound series.